LEISURE CLUB – 100 PKR
DIRECTOR: Salman Yousaf
PRODUCER: Shahroz Khan
EDITOR: Wali Sheikh
COLOR GRADING: Kamran Ehsan
LEISURE CLUB - 100 PKR
IN this captivating advertisement by Damn Films for Leisure Club clothing brand, the narrative unfolds with a moment of temptation for a man who spots a 100 PKR note on the ground. With a cautious glance around to ensure no one is watching, he contemplates seizing the opportunity, but his attention is suddenly captured by the bill as it begins to move.
Curiosity piqued, he follows the bill’s trail throughout the day, embarking on a whimsical journey that leads him through bustling streets and unexpected encounters. As the day draws to a close and exhaustion sets in, he is approached by two individuals holding out a 100 rupee note, bringing his quest full circle.
Accompanied by a poignant voiceover, the message resonates: With Leisure Club, even a humble 100 rupee note can unlock a world of possibilities, symbolizing the brand’s accessibility and the value it offers to its customers. It’s a clever and engaging portrayal of the brand’s ethos and the transformative power of its offerings.
DAMN REMARKS
“Damn Films ingeniously captures the essence of value and adventure in our Leisure Club ad, showing how even a simple 100 PKR note can lead to a journey of endless possibilities.”
– DAMN FILMS